This project focused on transforming dashboards into narrative-driven experiences. Instead of only surfacing an AI-generated insight in a simple data visualization card, the design allows users to dive deeper. Each card highlights a key finding; clicking Full Story expands the view into a richer, fuller experience.

“Full Story” reveals not just the insight itself, but the broader context that makes it meaningful: related insights, supporting visualizations, social signals like comments and likes, the underlying data, and even the AI’s justifications. By pairing concise, instantly useful insights with an expandable “story mode,” the product gives users both quick takeaways and a deeper, interconnected understanding of their data.

Roles

  • Lead Designer (individual contributor)

  • Design Team Leader (manager)

Contributions as Lead Designer

  • Established product’s visual style and UI guidelines

  • Created and maintained design system

  • Defined information architecture and user flows

  • Led ideation and concept exploration

  • Built high-fidelity prototypes for validation

  • Conducted stakeholder interviews to align vision

  • Partnered daily with engineering and product teams

Contributions as Team Leader

  • Directed design activities and ensured quality

  • Set priorities and balanced workload across team

  • Managed resourcing and designer assignments

  • Supported designers through feedback and mentorship

Data as Stories

A novel approach to transforming raw data into real understanding.